Ad saturation means recovery has ‘never been harder’ for problem gamblers

Ad saturation means recovery has ‘never been harder’ for problem gamblers

Article brief provided by CO Bets
  • Jeremy Balan, CO Bets
December 14, 2021 1:04 AM
  • Jeremy Balan, CO Bets

You could call it the “Rule of Mom.”

Story continues below

If your mother brings up an issue related to sports betting, Colorado Speaker of the House Alec Garnett has found, it has probably reached a level of public consciousness that is worth noting.

That’s the case with a flood of sports betting advertisements in the state, specifically on television.

“When my mom is talking about it, that’s probably a good indication it might be getting to be too much,” said Garnett, who sponsored the 2019 measure that legalized sports betting in Colorado.

But it’s not a simple issue. When is too much really too much?