Caesars Rewards loyalty program expands to 18 new properties

October 21, 2020 7:59 PM
  • CDC Gaming Reports
October 21, 2020 7:59 PM
  • CDC Gaming Reports

After the merging of Caesars Entertainment and Eldorado Resorts in July, Caesars Rewards, the world’s largest gaming loyalty program, has grown by 18 properties and 20 percent more members.

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The combined network of more than 55 resorts across the U.S. now includes destinations in Florida, Colorado, Ohio, and St. Louis.

Also, customers from each company’s rewards programs have been integrated into the expanded Caesars Rewards loyalty program.

“Caesars Rewards is a tremendous asset that allows us to understand the wants and needs of our customer database to more efficiently serve them,” said Caesars Chief Operating Officer Anthony Carano. “With our expanded network of properties and partnerships throughout the company’s portfolio, Caesars Rewards members have more ways to earn, spend, and redeem.”

Additionally, Caesars Rewards was named the number-one players club in the 2020 USA TODAY 10 Best Readers’ Choice Awards for the third year in a row.

Members can benefit through an extensive list of hospitality and travel partners across the globe, including Wyndham Hotels & Resorts, Norwegian Cruise Line, and Atlantis Paradise Island in the Bahamas; 11,000 restaurants that participate in Caesars Rewards Dining; and access to concerts, shows, and tickets to sporting events that can be purchased using reward credits through Caesars Rewards Live Events.