After its legalization on the statewide ballot in November 2019, sports betting hit the thumbs of the public via a seemingly endless list of smartphone apps on May 1, 2020.
In the five months between legalization passing with 51.41% of the vote – 800,745 yes votes in an off-year election compared with 756,712 nays – the world had changed drastically for Coloradans considering wagering…
A Gazette report last week explained how in the first full year of legalized sports betting, Coloradans wagered $2.3 billion – even with the sports world routinely upended by virus-related cancellations.
Now, more than two years since legalization, it’s clear many Coloradans have welcomed at-your-fingertips mobile-phone-based sports betting much like they did with legalized marijuana nearly a decade prior – with open arms, open minds and frequent purchases.