Finland: Slot ID controls will cut player losses by €300m

Finland: Slot ID controls will cut player losses by €300m

Article brief provided by iGaming Business
  • Daniel O'Boyle, iGaming Business
January 14, 2021 7:00 AM
  • Daniel O'Boyle, iGaming Business

Finnish gambling monopoly Veikkaus will customers to verify their identity to play its slots as of 12 January, part of a series of player protection measures which the operator expects to cut player losses by up to €300m.

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Under the new system, players must use a virtual identification card available on their phone, to log in before gambling.

The operator said that this will have “significant financial consequences,” anticipating a decline in player losses of around €300m from this and other player protection measures.

Veikkaus’ sales director Jari Heino said the change would make it easier for players to stay in control of their gambling.