Fonbet becomes official sports betting partner of AC Milan in Russia and CIS

Fonbet becomes official sports betting partner of AC Milan in Russia and CIS

Article brief provided by Gambling Insider
  • Iqbal Johal, Gambling Insider
January 29, 2021 6:30 AM
  • Iqbal Johal, Gambling Insider

Fonbet has been announced as the official sports betting partner of Italian football club AC Milan in the Russia and Commonwealth of Independent States (CIS) region.

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The Russian-based sports betting operator’s new partnership with the Serie A leaders will see the Fonbet brand become visible in the region during AC Milan home games, as well as on the club’s official website and mobile app.

The club said the deal is built upon “innovation, passion and responsible entertainment” while the partnership will aim to popularise the sport in the Russia and CIS region.

The two are also working together on unique promotions for its customers and will produce exclusive content for AC Milan fans in Russia and the CIS countries.