Las Vegas-based VSiN signs to deal to bring sports wagering information show to a Canadian audience

May 9, 2019 4:31 PM
  • CDC Gaming Reports
May 9, 2019 4:31 PM
  • CDC Gaming Reports

Vegas Stats & Information Network (VSiN) said Thursday it struck a deal with a Canadian sports network to broadcast a Las Vegas-based betting show live each weekday morning.

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“A Numbers Game,” a two-hour sports betting show, will be shown by Toronto-based Anthem Sports & Entertainment on the network’s Game+ channel in the U.S. and Canada each weekday morning from 9 a.m. to 11 a.m. ET.

In addition, Game+ and its sister channel, GameTV, will air VSiN’s weekly sports betting highlights show, “Best of VSiN,” to more than 9 million homes across Canada.

The deal marks VSiN’s first move into an international media market.

“Game+ and GameTV provide the perfect platform for VSiN to reach sports fans across the country with credible sports betting information,” VSiN CEO Brian Musburger said in a statement. “We’re thrilled to partner with an innovator like Anthem for the first step in VSiN’s global expansion.”

“A Numbers Game,” hosted by Gill Alexander, is sports talk show that blends analytics with sports betting information and industry insights. The show was included in the recent relaunch of the Game+ network. Formerly known as FNTSY Sports Network, Game+ remains the home for fantasy sports gaming news and information, and also features wagering information programming, eSports, poker, live action sports, wrestling, and other action-adventure programming.

Game+ Vice President Chad Midgley said last year’s Supreme Court ruling that allowed sports betting to be legalized throughout the U.S., has led to a “significant demand for informative analytics and expert opinions covering the entire sports genre.” He said the VSiN show, “should resonate with our core viewer base.”

VSiN’s newsroom studio is located in the sports book at the South Point in Las Vegas. The media outlet’s content is accessed through a dedicated SiriusXM Radio channel (204), fuboTV, Sling TV, and VSiN.com.