Las Vegas-based Maverick Gaming will launch sports betting at the company’s three Colorado casinos in partnership with International Game Technology, the companies said Monday.
Maverick plans to utilize IGT’s PlaySports sports betting platform, which includes self-service kiosks and a Maverick-branded mobile wagering app, at Grand Z Casino and Johnny Z’s Casino in Central City, and Z Casino in Black Hawk.
The timing of the rollout was not announced, and financial terms were not disclosed.
Maverick acquired the three casinos, which service the Denver market, last December.
“IGT’s comprehensive PlaySports technology will enable Play Maverick Sports to engage new players and enhance our portfolio,” said Maverick COO Justin Beltram.
The sports betting platform will integrate with Maverick’s player tracking system.
IGT Senior Vice President Enrico Drago said the company is now providing its sports betting platform and technology in 15 states.
Maverick operates four rural casinos in Nevada and 19 card room casinos in Washington.
Maverick Gaming CEO Eric Persson lobbied heavily to bring sports betting to Washington this year, but lawmakers approved legislation which only allows the state’s tribal gaming industry to participate. Washington, one of six states that have legalized sports betting but has yet to approve regulations, expects to enact the activity in 2021.
Howard Stutz is the executive editor of CDC Gaming Reports. He can be reached at hstutz@cdcgaming.com. Follow @howardstutz on Twitter.
