As part of the launch of the XFL’s inaugural season, the Vegas Stats & Information Network (VSiN) has announced a partnership with the league and iHeartRadio to bring sports betting audio content directly to fans.
The new league kicks off its season Saturday.
In this first-of-its-kind rights deal, the XFL, iHeartRadio and VSiN entered into a three-way partnership to create audio BetCasts for two games each week during the 2020 XFL 10-week regular season and two-week post-season.
The BetCasts will feature VSiN sports betting experts covering XFL games live from VSiN’s studios in Las Vegas through a wagering lens. These digital audio broadcasts, available on the iHeartRadio app, will deliver real-time odds, as well as in-depth analysis of the events behind those changing lines to inform fans during the live action of the games.
#exclusive – VSiN partners with XFL, iHeartRadio on a sports betting content show. -CDC Gaming Reports. https://t.co/EFcwCVebM8 @VSiNLive @xfl2020 @iHeartRadio #CDCgaming
— CDC Gaming Reports (@CDCNewswire) February 6, 2020
“It’s great to see a league like the XFL embrace sports betting as a way to drive fan engagement and interest,” said VSiN CEO Brian Musburger. “We couldn’t be more excited to partner with the forward-thinking executives at both the XFL and iHeart to deliver the most credible and actionable sports betting content to football fans around the country on the number one audio platform.”
XFL President Jeffrey Pollack said the interest in sports wagering by football fans led to the agreement.
“A core part of our strategy is to embrace the spread, and with great partners like VSiN and iHeartRadio, we are uniquely positioned to do just that and provide fans with industry-leading wagering analysis that will strengthen their engagement with our games,” Pollack said.
Darren Davis, president of iHeartRadio and the iHeartMedia Networks Group, called the new show “a unique and compelling audio experience for listeners.”
